Strategic Management

Selected as the top selling book by ONGC

This new edition of the popular textbook on strategic management has been thoroughly revised to meet the evolving requirements of the subject. In recent years, there has been a significant shift in the focus of strategic thinking—from strategy formulation to strategy implementation. This edition has been comprehensively updated to reflect this shift, along with other changes, ensuring that it aligns with current teaching and learning needs.

The theoretical concepts presented in this book represent the latest thinking in the field. It is a comprehensive, easy-to-read, and up-to-date textbook that will be highly valuable for both students and practitioners.

 

Salient Features

  • Comprehensive coverage of all major strategic management topics, including external and internal environments, and strategy formulation and implementation.
  • In-depth discussion of Porter’s Five Forces Model.
  • Focused coverage on corporate governance, corporate social responsibility and ethics, innovation, and technological change.
  • Real-life examples and case studies featuring organizations such as Maruti Udyog Limited, Suzlon Energy Limited, AV Birla Group, Wipro, Ashok Leyland, Atlas Corporation, and Moser Baer.
  • Rich pedagogical features including opening and closing vignettes, boxed items, concept checks, strategic practices, and online exercises.

Strategic Management by Upendra Kachru – Buy & Resources

🇮🇳 India – Retail & Publisher

🇬🇧 UK / Europe – Retail & Catalog

🌎 Global Retail & Aggregator Listings

📘 Second Edition – McGraw‑Hill (2015)

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📰 Author Profiles & Community

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